Marketing Coordinator & Analyst

EasyPower LLC, a national leader in power systems software and engineering services is looking someone to join their marketing team as the Marketing Coordinator & Analyst.

Job Responsibilities

  • Manage online marketing campaigns using email and social platforms
  • Manage & administer Pardot, including incoming leads and their flow into marketing campaigns and SalesForce
  • Maintain marketing attribution models to better understand ROI of marketing channels
  • Plan and maintain social media campaigns
  • Help maintain website content that relates to content marketing, including identifying and troubleshooting errors
  • Develop and maintain marketing reports, including data analysis to understand areas/channels to focus on or change
  • Create content marketing materials, including editing webinar videos and articles
  • Assist with lead generation, based on targeted segments
  • Assist in administrative marketing tasks

Position Requirements

  • 5+ years’ experience in marketing or related field
  • 2+ years’ of experience with SalesForce and Pardot for use in development and maintaining marketing and email campaigns.
  • Strong communication and presentation skills
  • Strong analytical and critical thinking
  • B2B social media management experience
  • Marketing content creation experience
  • Experience with website SEO and PPC ads is helpful
  • Basic video editing and producing experience
  • Working knowledge with website CRM programs – experience with Expression Engine and WordPress is helpful

What to Expect

EasyPower offers a competitive salary, comprehensive benefits, challenging work, and a comfortable work environment. As part of a small company, you will have the opportunity to make a big impact and could become a key contributor in a growing organization.

US citizens or permanent residents only.

Please email your resume to jobs@easypower.com. No phone calls.